Finding the one at The boutique & Co

Finding your wedding dress or accessories should be a memorable experience. At The Boutique & Co. we want the time you spend with us to be fun and the process to be stress free! We have carefully curated our collection to include some of the most sought after designs from Rosa Clara group brands Aire Barcelona, Adriana Alier and Luna Novias. We also stock the luxury Australian designer Madi Lane, as well as Bianco Evento and our own exclusive collection The Boutique Bride. Our selection of dresses and attentive staff are why we are one of the best wedding shops in London.

Prior to finding the one to marry lots of potential suitors were not the right fit; it’s no different with the dress you will marry the one in. Finding a boutique which is full of ‘your type’ is important. You wouldn’t expect to meet a rugby player at a Zumba class – while they may be there your chances would be higher at the rugby club or Twickenham perhaps.

WHO –  Our dresses favour clean and simple lines, subtle lace or sparkle, beautiful fabrics from crepe to mikado. If you’re looking for a simple but elegant gown, you’ve found the shop for you.  Our samples in store range from a size 10-16, you should expect to wear approximately one size larger than you would normally wear. If our sample isn’t in your size we have a whole host of tips and tricks so you can be sure to see how the dress will fit you on the day. If you’re worried about sizing just pop us an email before your appointment to see what sizes your favourite samples are available to try in.

WHAT – Our dresses range in price from £750-£2000. Most of our collection is around the £1500-£1800 price point. We have some amazing options available under £1000 from Bianco Evento and Luna Novias and only one style in store above £2000.

WHEN – Most of our dresses take three to six months to arrive after placing your order. You will need to allow a further two months for alterations once your dress arrives. If you have less than six months to go until your big day please drop us an email as rush options or shorter lead times are available on some styles. We don’t sell sample gowns or hold stock available to sell on the day in store. 

View The Collection
Madi Lane Oasis 2023 collection bridal gown

Our Madi Lane Bridal Trunk Show will take place from 25th – 26th June 2022. There will be no regular bridal appointments over this weekend and only Madi Lane dresses will be available to be tried on during trunk show appointments.

Book a Madi Lane Trunk Show appointment here

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what our customers say

The Boutique & Co IconThe Boutique & Co


4.9 78 reviews

  • Avatar Leonie Byers ★★★★★ 2 weeks ago
    The whole process was stress free and simple from booking through to purchase. It was lovely to have the lower floor to ourselves to try on dresses. The … More staff were incredibly helpful with helping us decide and gave great advice on colours, style and alterations that could be done. They had a very large range compared to other shops and great colour options. They also stocked larger sizes to try on which was great to see. We purchased our bridesmaid dresses from the store. They arranged for them to be sent to us via courier so we didn't have to go back to the shop. Would highly recommend.
  • Avatar Frankii Lock ★★★★★ in the last week
    Can’t recommend Boutique & Co highly enough! Lea (and everyone else I met) was so kind, welcoming, fun and helpful throughout the whole process. They … More also made it so much more relaxing than I thought dress shopping would be! Didn’t expect to find the perfect dress in the first place I looked but they had exactly what I was looking for.
  • Avatar Estelle Jarvis ★★★★★ 3 weeks ago
    The best wedding dress shop in the world! Lea was so so helpful and wonderful from start to finish, I really trusted her opinion, she was super prompt, … More organised with great communication. I found the most BEAUTIFUL dress with Boutique & Co, would highly recommend to anyone else dress hunting to start here 🙂 Great prices, lovely service and gorgeous dresses. All round 5* service!

covid wedding dress shopping

Standing Out From The Crowd

We are one of the best wedding shops in London, not only for our carefully curated collection of beautiful bridal dresses but also our team of amazing sales assistants.  London’s not short of wedding shops so we’ve used our own personal experiences to create a space that stands out from the crowd.  Shopping for your wedding – be that your own dress or your accessories should be a fun, stress free experience.  So we’ve painted our walls hot pink, covered them in flamingo wallpaper and chosen an upbeat sound track to play (not too loudly) in the background!  Not only have we made our space fun we’ve made a conscious effort to choose genuine, warm people to work here who will put you at ease as you try on your dresses, give you honest advice and not pressure you into decisions or purchases.

And our dresses?  Well we’ve thought of that too. So many shops are full of the same brands and designers. We’ve all been there: most of your friends get married over a 4-5 year period and it’s really hard to find something different!  So we’ve specifically looked for brands which aren’t widely stocked in the UK. Offering you amazing service and quality but also amazing options you won’t find anywhere else! Our bridal range starts at £800 for a wedding dress and goes up to £2000 featuring dresses from Rosa Clara’s Aire Barcelona, Luna Novias and Bianco Evento.

Will there be bubbles? We’ve partnered with Kendrick’s wine merchant who conveniently are right next door! After your appointment with us we invite you to enjoy a complimentary glass of bubbles at Kendrick’s on us to celebrate (or deliberate) your dress. 

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