One of The Most Fashion Forward Bridesmaids Dress Shops in London!

About the collection

Knowing where to start looking for your bridesmaids dresses can be a challenge – especially in London where there are so many designers and bridal shops! Well you can stop searching now: we are one of the best London bridesmaid dress shops.

Selling bridesmaid dresses for all budgets from £150 to £300 we have affordable bridesmaid dresses and luxury bridesmaids dresses. Whether you’re looking for simple chiffon in that perfect colour or a heavily beaded, beautiful Art Deco bridesmaid dress, we have something for everything. That’s why we are fast becoming known as one of the best bridesmaid dress shops in London.

Our collection of bridesmaids dresses features four brands, from each of these brands we have a couple of collections ensuring that we’re offering a wide variety of styles to ensure we have something to suit your maids.

Our digital catalogue has all the information you need about the dresses we have in store and where to find them.  Click here to read.

We’ve created our definitive guide to buying your bridesmaids dresses in the UK which you can read here.  For more on the carefully curated selection of bridesmaids dresses at The Boutique keep reading below.  We have plenty to offer from winter bridesmaids dresses, to chiffon or this season’s must have fabric – crepe.  There’s no shortage of colours either whether you’re looking for current must have bridesmaid colours ivory or nude or a traditional blush or light pink we’ve got hundreds of available colours from sage greens, teal, maroon or navy you’re bound to find something here to fall in love with!

If style is more you’re priority we have plenty of options there too from two piece bridesmaid dresses to one shoulder bridesmaid dresses.

We’re always adding more dresses to our collection so keep in touch if you don’t see exactly what you’re looking for – we may have a trick up our sleeve!

Need some more inspiration?

Our team have picked their favourite bridesmaids dresses!

Tori's Pick


This dress from Angel Bridesmaids is one of our new arrivals in store, I love the deep V on the back of this dress.  The front is classic wide shouldered and round neck, the top of the dress is fairly fitted while the skirt has a looser fit ensuring it’s flattering on all shapes and sizes. It’s available with and without the bow on the back, without the bow the plain satin waistband from the front just continues round the back for a really elegant finish.

Vicky's Pick

When Should I Order My Bridesmaid Dresses

I probably could have picked most of the Jasmine dresses we have in store as my favourite (unsurprising as mine and Tori’s favourite job is sitting in buying meetings picking dresses to stock at The Boutique) but I went for L204056 because of the stunning tulle skirt and beautiful lace bodice combination.  I love the tulle skirts at the moment, they’re so romantic and whimsical.  The lace bodice ensure it’s classic and elegant.

Alice's Pick


I love the new True Bride collection, the dresses are so elegant.  My favourite dress though is E201.  I particularly like the dainty straps on this dress and the neckline which is really unique. I love that with this whole collection you have the option to get a belt in the matching fabric which means you can add a really subtle and classy bit of sparkle.  As with all our True Bride dresses they’re a really flattering cut and this collection is such a good price!

Sue's Pick

When Should I Order My Bridesmaid Dresses

Our store sample of this dress is in iron which I really like.  The lace bodice is really flattering while still being modest over a bigger bust which can be quite a hard balance to strike.  The waist band is really flattering and really draws your eye to all the right places, it’s also incredibly comfortable to wear. I love the chiffon skirt and lace bodice combination – like Vicky I am a huge fan of the Jasmine range I just prefer the chiffon skirts so a good job we’ve got both!

Why Visit Us?

At The Boutique we stock four brands of bridesmaids dresses – Jasmine Bridesmaids, True Bride’s Luna Collection and their Essentials Range and Linzi Jay.  Prices start at around £150 and go up to £325 for the more detailed dresses.  If you’ve already found your dream bridesmaids dresses on Pinterest and are looking to try on a particular dress from any of these brands we recommend you check we have your style in store when you book your appointment.  We have carefully selected our range of bridesmaids dresses to offer you the most expansive range of colours, styles and prices possible.  We also have co-ordinating wedding dressing gowns for £25 and flower girl dresses from £35!

All the dresses are available in standard UK sizes only.  We have varying lead times depending on the brand and dress style so if you’re looking for something in less then 3 months please do make us aware so we can ensure we only show you available options!

We recommend ordering with plenty of time before your wedding to ensure there is time for any alterations that may need to be done prior to the wedding.

The Appointment

We offer bridesmaids dress appointments seven days a week! If you’d like to pop in and browse you’re welcome to do so however we recommend dropping us an email before you come in so we can be sure to have someone available to answer all your questions. On weekends you’ll need to book an appointment as we can be very busy and our booked appointments will always be given priority – appointments are £15 which can be redeemed against your dress purchase.

We understand that getting all your maids together in one place can be a nightmare so we recommend getting as many as possible to come to your appointment to try the dresses on.  For those who can’t make it they can let you know their dress size or measurements and we can help match them to the closest standard UK size dress for you.

When trying on dresses it’s a good idea to have a nude strapless bra with you and a pair of heels – this will give you a much more realistic affect to the overall finished look in the dresses.

Real Brides

Just a few of the bridesmaids who have found their dresses with us!

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